Position: Manager, Product Marketing
Our client connects marketers with the right customers through ethical, future-proof data solutions.
It is a young, dynamic, forward-thinking company working hard to develop the next-gen, privacy-safe, audience-targeting solution, tackling the challenges of a rapidly shifting digital landscape
The offer
● Hybrid work arrangements with flexible working hour
● Birthday Leave
● International working environment
● Comprehensive group medical and dental benefits
● Discretionary bonus
● Wellbeing Allowance: health & wellness classes, gym subscription, workshops, work equipment, etc.
● Free Drinks & Snacks
● Social Events such as poker night, happy hour, birthday parties and more
Job description
● Craft compelling product narratives and value propositions that resonate with our target audience
● Collaborate closely with the Product team to maintain an up-to-date product portfolio
● Create engaging and informative product collaterals to support business team's effort
● Drive product awareness and demand through targeted marketing campaigns and strategic partnerships
● Develop strong cross-functional relationships to effectively bring new products and campaigns to market
● Analyze partner's feedback and generate actionable insights to initiative product marketing initiatives and optimize campaign performance
● Stay abreast of advertising technology industry trends and platform developments to ensure product marketing strategy's effectiveness
Requirements
● A bachelor's degree in business, marketing, or a related field
● 3-5 years of product marketing experience, preferably in the advertising/technology sector
● Proven track record of creating engaging product collateral, such as case studies, pitch decks, and brochures
● Expertise in developing targeted marketing campaigns to drive product awareness and demand
● Ideally comes in with ability to analyze data, generate actionable insights, and optimize campaign performance
● Cross-functional collaboration skills and a knack for building relationships across the organization
● Keen interest in the evolving programmatic advertising landscape and a passion for staying ahead of industry trends
