Manager, Product Marketing

Location: Kowloon
Job Type: Permanent
Industry: IT Sales & Marketing
Reference: 34783_1719199915
Job Published: June 24, 2024

Position: Manager, Product Marketing

Our client connects marketers with the right customers through ethical, future-proof data solutions.

It is a young, dynamic, forward-thinking company working hard to develop the next-gen, privacy-safe, audience-targeting solution, tackling the challenges of a rapidly shifting digital landscape

The offer

● Hybrid work arrangements with flexible working hour

● Birthday Leave

● International working environment

● Comprehensive group medical and dental benefits

● Discretionary bonus

● Wellbeing Allowance: health & wellness classes, gym subscription, workshops, work equipment, etc.

● Free Drinks & Snacks

● Social Events such as poker night, happy hour, birthday parties and more

Job description

● Craft compelling product narratives and value propositions that resonate with our target audience

● Collaborate closely with the Product team to maintain an up-to-date product portfolio

● Create engaging and informative product collaterals to support business team's effort

● Drive product awareness and demand through targeted marketing campaigns and strategic partnerships

● Develop strong cross-functional relationships to effectively bring new products and campaigns to market

● Analyze partner's feedback and generate actionable insights to initiative product marketing initiatives and optimize campaign performance

● Stay abreast of advertising technology industry trends and platform developments to ensure product marketing strategy's effectiveness


● A bachelor's degree in business, marketing, or a related field

● 3-5 years of product marketing experience, preferably in the advertising/technology sector

● Proven track record of creating engaging product collateral, such as case studies, pitch decks, and brochures

● Expertise in developing targeted marketing campaigns to drive product awareness and demand

● Ideally comes in with ability to analyze data, generate actionable insights, and optimize campaign performance

● Cross-functional collaboration skills and a knack for building relationships across the organization

● Keen interest in the evolving programmatic advertising landscape and a passion for staying ahead of industry trends